This year the famous AMERICAN IDOL® microphone will be seeing a lot more “action” than the glittering lights and auditions on the stage. For the first time in its 12-season history, the IDOL™ mic is making its way across the country. The mic started in New York City earlier this month and will travel 5,000 miles to the IDOL™ stage in Los Angeles on March 13.

As a long-time sponsor and supporter of AMERICAN IDOL®, Coca-Cola is helping bring fans closer to the action. Together AMERICAN IDOL® and Coca-Cola are giving 13 cities the IDOL™ treatment. Fans, inspirational heroes, local officials and former Idols™ in each city are carrying the mic through dozens of city landmarks, such as Times Square, Fenway Park, the Lincoln Memorial, the Country Music Hall of Fame, and many, many others. Each mic carrier is encouraged to carry the mic by walking, running, skateboarding or any other activity that inspires them to get moving.

Last Tuesday, Atlanta welcomed the mic in style with a stop at the World of Coca-Cola. IDOL™ Season 4 runner-up Bo Bice handed off the mic to World of Coca-Cola ambassadors who carried the mic to the Vault where Coca-Cola keeps its secret formula and then visited the IDOL™ Season 4 iconic red couch. The Coca-Cola Polar Bear joined in on the fun before the mic drove away on a miniature Coca-Cola delivery truck.

This past Friday, the IDOL Mic Tour stopped in Chicago – home of former AMERICAN IDOL® participant Naima Adedapo. While visiting the Chicago Cultural Center, Naima was joined by four Coca-Cola employees who heartily welcomed the Idol Across America Tour to their city and ran the mic to Cloud Gate, also commonly known as “The Bean”.



American Idol Microphone Tour

Members of the Coca-Cola Chicago team with the Idol microphone.


You can follow the final legs of the Idol Across America Tour online here. And be sure to tune in to AMERICAN IDOL® on March 20 for the Top 8 live performances in Los Angeles. The show will air live on FOX from 8-10 p.m. ET (PT tape-delayed). Also, join Coca-Cola for the rest of the AMERICAN IDOL® season as we kick-off the third year of the Perfect Harmony program.



American Idol Microphone Tour

Polar bear mascot with the microphone at the World of Coca-Cola in Atlanta.