The first International Special Olympics Games were held in Chicago in July 1968. The Coca-Cola Company is a founding partner and global sponsor of Special Olympics. Today, Special Olympics is a global movement that reaches more than 4 million athletes in nearly 180 countries. The 10th Special Olympics World Winter Games is being held in PyeongChang, Korea January 29 – February 5, 2013.
Special Olympics is a global movement that improves the lives of people with intellectual disabilities through quality sports training and competition. The messages of optimism, acceptance and inclusion that are promoted by Special Olympics represent the same values that are important to Coca-Cola. Because of this, and the fact that Special Olympics touches and benefits so many people – the athletes, their families, coaches, friends, volunteers and their communities – it is a perfect organization for the Coca-Cola system to support.
The exhibit also features an inspirational video which includes Special Olympics athlete Andrés Delgado who has amazing abilities. Artistic Gymnastics is Andrés’ sport, and you can see his agility when he competes. The video is highlighted below. Enjoy.
Be sure to visit the World of Coca-Cola by February 11th to see the exhibit.
Brittaney Zellner is Associate Digital Media Manager at the World of Coca-Cola.