Even before I entered the Georgia World Congress Center, where Bracket Town is located, I could already tell this was where the weekend action would be taking place. People were starting to meander on to the park grounds and were taking pictures of all the fun NCAA signs and structures. The quiet was strange, knowing that in just a few hours this part of town would become an epicenter of activity and sound.
Leaving the parking deck, the first thing I noticed was this
large Fan Fest sign leading me to my destination. Note the classic
Just down from the Georgia World Congress Center, the giant
NCAA statue was luring people over for pictures in front of the Dome, too.
Since I knew my destination, I made it there pretty quickly. Before long, I was walking into Bracket Town!
The entrance had large blue screens displaying all sorts of fun Final Four
I’m officially in!
The first section you see when you walk inside is
While watching some of the kids playing basketball, old and young, I met Dillon Bender, a freshman at Anderson University in South Carolina (who was playing basketball, too). He was in town with his mom and dad. His father is a member of the National Association of Basketball Coaches (NABC). They told me that they were here to enjoy both games over the weekend and that depending on the results of those games, they may even come back Monday night for the final!
“I’m excited to meet a lot of people and absorb the atmosphere,” Bender said. “It’s building up the anticipation – everything going on right around the Dome.”And who is Dillon routing for this weekend? Michigan. Looks like he’ll be coming back tonight for the final!
Of course I stopped by the tasting area for a cold drink and
met some of the
I grabbed a snapshot of the group who chatted with me—good looking crew.
On my way out of
I took a nice stroll around the rest of Bracket Town. As you can see, more people were starting to arrive! Lots of sponsors had their spaces set up with different activities in each section. Sirius XM was down by the Buick Arena, CBS Atlanta was there reporting on the action and of course there was a Dunk Zone.
One picture opportunity I couldn’t pass up was a shot with the NCAA Men’s Final Four trophy. Clearly I was excited.
Of course you know what they say about good things not lasting forever? While I couldn’t stay long, as I headed out I felt like I had a good feel for the celebration to come and had secured my Final Four experience. Did you get to visit Bracket Town? Let me know what I missed in the comments!
Hope everyone enjoyed the Final Four weekend in Atlanta. Can’t believe it’s finals day.Mallory Perkins is a Social Media Analyst at The
More on Journey
Coca-ColaRacing Family Gears Up for NASCAR Season Kickoff in Daytona
Coca-ColaSupports Commercial-free Finish of TOUR Championship Broadcast
- Cold Hands, Warm Heart: A Note of Love and Thanks to the Special Olympics Champions in My Life
- The Power of Paralympic Sport: What It’s Like to Watch a Wheelchair Basketball Game
Coca-ColaEmployee to Bike Across Madagascar for Ronald McDonald House Charities