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Driving Change: Coca-Cola Transforms Service Vans to Hybrid Vehicles

By:  The Coca-Cola Company Dec 11, 2013
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Hybrid Coca-Cola Truck

Hybrid Coca-Cola Truck

Coca-Cola Partners with XL Hybrids to Add Fuel-Efficient Technology and Expand Hybrid Fleet

ATLANTA, Dec. 11, 2013 -- Coca-Cola’s familiar service vans are getting a makeover just in time for the New Year. Coca-Cola is converting all of its newly purchased 2014 Chevrolet Express service vans into fuel-efficient hybrid-electric vehicles using XL Hybrids’ innovative powertrain technology. The updated vans will be traversing roads across the country by year’s end.

Coca-Cola currently operates the largest heavy-duty hybrid-electric delivery fleet in North America. The addition of 100 hybrid service vans builds upon this work by expanding the variety of fuel-efficient options in the Company’s light-duty fleet.

“Adoption of this hybrid technology supports Coca-Cola’s goal to reduce the carbon footprint embedded in ‘the drink in your hand’ by 25 percent by 2020,” said Bruce Karas, Vice President of Environment and Sustainability for Coca-Cola. “We continue to make energy-saving investments because they are good for business, good for the communities we serve and good for the planet.”

Early test results of this hybrid technology were positive, showing a 15 to 20 percent fuel reduction compared to the Company’s conventional vans. The 100 new hybrid vans are expected to eliminate about 4,000 total tons of carbon dioxide emissions that conventional vans would produce over their 10-year life span.

As a result of the low maintenance and fuel savings, the powertrain unit pays for itself three times over its life span.

“XL Hybrids provides technology that helps Coca-Cola meet its emissions reduction goals while saving money,” said Justin Ashton, Vice President of Business Development and Co-founder at XL Hybrids. “Our company’s goal is to accelerate fuel and emissions reductions at a large scale. To accomplish this, we had to design and commercialize technology that provides a solid economic return on investment to corporate customers.”

In addition to the hybrid service vans, Coca-Cola recently announced the roll out of 16 first-of-its-kind refrigerated plug-in electric vehicles. These trucks deliver the Company’s Odwalla® brand beverages in the San Francisco Bay Area. Coca-Cola is also making carbon footprint reductions across its manufacturing processes, packaging and refrigeration equipment.

About XL Hybrids
XL Hybrids designs, manufactures and installs hybrid electric powertrains for commercial vans and trucks. The company’s patent-pending hybrid electric powertrain can be installed on existing vehicles or as an upfit on new ones. By storing energy wasted in braking and reapplying it during acceleration, XL Hybrids technology decreases fuel use and carbon dioxide emissions by up to 21.2 percent on urban or suburban routes, while operating with the same durability and reliability as traditional vans and trucks. XL Hybrids was founded by MIT alumni and is based in Boston. For more information, visit www.xlhybrids.com. Follow us on Twitter @XLHybrids.

About The Coca-Cola Company
The Coca-Cola Company (NYSE: KO) is the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands. Led by Coca-Cola, one of the world's most valuable and recognizable brands, our Company's portfolio features 16 billion-dollar brands including Diet Coke, Fanta, Sprite, Coca-Cola Zero, vitaminwater, Powerade, Minute Maid, Simply, Georgia and Del Valle. Globally, we are the No. 1 provider of sparkling beverages, ready-to-drink coffees, and juices and juice drinks. Through the world's largest beverage distribution system, consumers in more than 200 countries enjoy our beverages at a rate of more than 1.8 billion servings a day. With an enduring commitment to building sustainable communities, our Company is focused on initiatives that reduce our environmental footprint, support active, healthy living, create a safe, inclusive work environment for our associates, and enhance the economic development of the communities where we operate. Together with our bottling partners, we rank among the world's top 10 private employers with more than 700,000 system associates. For more information, visit Coca-Cola Journey at www.coca-colacompany.com, follow us on Twitter at twitter.com/CocaColaCo, visit our blog, Coca-Cola Unbottled, at www.coca-colablog.com or find us on LinkedIn at www.linkedin.com/company/the-coca-cola-company.