When it comes to helping people reduce sugar and calories, choice is key, no matter where you live. Coca-Cola’s commitment to choice is available right now on store shelves around the world. Since 2014, the company has launched more than 100 new low- or no-calorie thirst-quenchers. Twenty-five percent of the more than 3,600 beverages produced internationally fall into the low- or no-calorie categories. And 18 out of the 20 top Coke brands feature a low- or zero-calorie option. It’s all about offering consumers options that promote balance and well-being.
Diet Coke, a global icon, may be Coke’s most well-known zero-calorie refreshment, particularly in the United States. But it’s just the tip of the iceberg when it comes to the beverage options available in markets in Europe, Africa, and South America. Take a look at 15 different ways Coke lovers all over the map get their sip on—without having to worry about sugar or calories.
Delivering refreshing taste minus any sugar or calories, this beverage has been an American icon since it first hit store shelves in 1982. Three decades later, Diet Coke (called Coca-Cola light in some parts of the world) is one of the largest and most successful Coca-Cola brands, available in more than 150 markets globally. Diet Coke is so popular, it’s spawned a caffeine-free version and cult favorites such as cherry and lime.
The 2005 launch of Coca-Cola Zero, now sold in 159 countries worldwide, was Coke’s most successful new product rollout since Diet Coke in 1982. No wonder consumer feedback has consistently been so strong: it closely replicates the crisp effervescence of Coke Classic yet has no sugar and calories. Coca-Cola Zero racked up another win in 2007, when AOL named it the second-hottest product of the year (it almost beat out the iPhone).
Coca-Cola Zero Sugar
Rolled out in Great Britain in June 2016, Coca-Cola Zero Sugar is Coke’s newest beverage innovation, giving people more options when it comes to reducing their sugar intake. Choice is important, but taste is key too. Good thing the flavor scientists at Coke headquarters spent years perfecting the Coca-Cola Zero Sugar formula so it delivers the same delicious taste as Coke Classic.
Happy 40th birthday, Fresca! Sparkling and citrusy, Fresca (“fresh” in Spanish) has had a devoted adult following since it was introduced in the United States in 1966. This zero-calorie option is available all over the world and has branched out with black cherry and peach flavors.
A blend of natural flavors and without caffeine, calories, or sugar, Fanta Zero packs a zesty, bright, orange-inspired punch. It’s part of the next generation for the Fanta brand, which is the second-oldest brand at Coca-Cola (dating back to 1940) and the second largest Coke brand outside the U.S.
A throwback to the era of Camelot, miniskirts, and the ‘British Invasion’, Tab has millions of devoted fans to this day and is available worldwide from the U.S. to South Africa to Europe. It was Coca-Cola’s first sugar-free drink, coming on the market just as consumers were beginning to keep tabs (hence the name) on their weight—something 28 percent of Americans admitted to doing when TaB debuted in 1963.
It was a genius idea at the dawn of the millennium: an -enhanced water drink that quenched thirst while supplying vitamins and minerals. VitaminWaterZero also cut additives, including sugar; it’s sweetened with the Stevia leaf. In 2007, Coke acquired the brand and eight fruit-inspired flavors. It’s now sold in markets in 26 countries and leads the way in the trend toward simpler, cleaner beverage choices.
Sprite Zero sports a light, clean citrus flavor, and has no sugar or calories. Sprite is the world’s most popular lemon-lime drink, and the Zero version has become a popular no sugar alternative for those who want the same great Sprite taste.
Seagram’s Diet Ginger Ale
“Crisp, clean, and no caffeine” is the tagline for this old-school no-sugar beverage, perfect for bubbly sipping or using as a mixer for mocktails and smoothies. It’s available in the U.S. and countries around the world.
Athletes and active consumers who like to get their sweat on are driving the trend toward thirst-quenching, flavor-packed performance drinks. Enter Powerade Zero, on the market since 2007, hydrates, delivers nutrients, and replenishes the body’s electrolytes.
Bold and bubbly, Pibb Zero is a spicy cherry cola sold in the U.S. It’s the no-calorie update of predecessor Pibb Xtra, developed in the 1970s and a regional favorite around the country.
Harkening back to the easygoing 1970s, Mello Yello Zero goes down smooth without any calories or sugar. Light in color and feel, it’s a regional favorite in parts of the US.
Old-timey Barq’s root beer has gotten a modern upgrade with Diet Barq’s, which reflects the consumer trend toward controlling sugar and calorie intake. Manufactured since 1898, the simple slogan, “Drink Barq’s,” says it all.
Introduced in 2006 and available almost exclusively in Brazil, Kuat Zero is made from the leaves of the guarana plant, which is native to the Amazon Basin in South America. Its caffeinated kick gives it a young, fun, carefree feel.
A popular beverage in Peru since the 1940s, Inca Kola is now part of the Coca-Cola family. The zero-calorie version features the sweet bubbly taste without added sugar and calories
More on Journey
- Coca-Cola and the Balance Calories Initiative to Reduce Sugar from Beverages Nationally
- Coca-Cola Brazil, Banco do Nordeste Lead Alliance to Boost Water Access in Low-Income Communities
- 10 Years of Switching Off: How Earth Hour Became a Global Movement
- Coca-Cola CEO Muhtar Kent Receives 2017 Water Leader Award
- Coca-Cola Unites with Top Consumer Companies to Collectively Source from U.S. Women-Owned Businesses