glacéau vitaminwater is calling on all creatives to come together and share their talents at the shinebright studio in London this summer.

Located in buzzing Brick Lane, the pop-up space offers young creative talent a place to exhibit, create and be inspired during its seven-week run.

The initiative is part of the brand’s shinebright campaign, in which emerging new talent gets the chance to shine by learning from and working with some of the hottest names in fashion, music, design and media.

Creative Hub

The shinebright studio offers ample opportunity to get inspired, including a gallery housing some of the UK’s finest artistic talent, and a communal working space designed to boost collaboration and spark new ideas. To ensure visitors keep the creative juices flowing, free refreshing glacéau vitaminwater is on hand.

The studio will also run exclusive mentoring sessions by some of the top names and hottest newcomers in the creative and entertainment industry, including fashion designer Christopher Raeburn, music mogul James Lavelle and renowned DJ Rob da Bank.

To support young talent looking to debut, the studio offers one lucky creative the chance to showcase their work during the final week of the pop-up. Meanwhile, the best start-up idea wins a spot in the School for Creative Start-Up’s nine-month training program, to help turn their vision into reality.

“Via the shinebright studio, we aim to offer a daily dose of inspiration for anyone who is passionate about creative arts,” says John Luck, glacéau business manager. “It’s a vibrant environment where imagination runs free and ideas can grow. By working together with some of the biggest names in the industry, we want to help young British talent unlock their potential.”