As soon as the 2010 World Cup was over, the logo for the FIFA 2014 World Cup in Brazil was released. And just a few days ago we got in our newest artifact for our sports collection: A Commemorative FIFA World Cup Brazil 2014 can that features the logo prominently. We received this from our friends in the sports marketing department, and before I catalog it, I'm sharing a picture with you. The line on the bottom of the can that reads "Felicidade é ter a Copa do Mundo FIFA Aqui" means " Happiness is having the FIFA World Cup Here".
More on Journey
Coca-Cola: Brand and Fashion Designer Reprise Partnership With Summer Capsule Collection
- 'Pop 'n Pour': This Electronic Music Pioneer Created the Sound of Coke's Beloved Bubbles
Coca-ColaJoins State of Georgia, City of Atlanta in Dr. King Statue Unveiling
Coca-Cola, WWII Vets and the 1952 Helsinki Olympic Games
- A Journey to Atlanta Mayor Began with a Coca-Cola Stand