You already know you can “have it your way” when choosing a sandwich at Burger King. Now you can do the same with your soft drink.
All company-owned Burger King restaurants are installing
Coca-Cola Freestyle 101
If you aren’t familiar with Freestyle, here are the basics of this high-tech soda fountain.
Stocking the Ingredients: The Freestyle machine contains cartridges filled with the concentrated ingredients you need to create both sparkling and flat drinks.
Selecting a Beverage: After pushing your cup against the lever to fill it with ice, you choose a drink from the touch screen. You can select original
Creating the Drink: The ingredients mix with water and sweetener as it dispenses from the machine. Syrup is no longer required to make the beverages.
Freestyle and Burger King
“The ability to customize your own beverages combined with the quality that
"After extensive market testing, Burger King Corporation recognizes
Finding a Machine Near You
If you haven’t tried it yet, there is likely a
More Fun Facts About Soda Fountains
Coca-Cola Freestyle may be revolutionizing the soda fountain, but fizzy drinks have a long history in the United States. Here are just a few interesting facts about soda’s history—and future.
Carbonation Origination: Dr. Joseph Priestly, a friend of Benjamin Franklin, is attributed with creating the first drinkable man-made carbonated water in 1767. The term ‘soda water’ wasn’t coined until 1798.
The Soda Fountain/Drugstore Connection: Soda fountains gained popularity in the United States after the Civil War as community gathering places. Early soda fountains were located primarily in drugstores because the carbonated water was created by chemists and marketed as having medicinal benefits.
The Original Soda Elixir: The syrup for Coca-Cola was first created by Dr. John Pemberton, an Atlanta pharmacist, on May 8, 1886. The syrup was blended with carbonated water to create Coca-Cola.
More Options Than Ever: Today,
Award-Winning Design: The Freestyle machine won the2011 Good Design Award for Industrial Design given by the Chicago Athenaeum Museum of Architecture and Design, and The European Centre for Architecture Art Design and Urban Studies.
More on Journey
- 7 Questions With James Quincey: President and COO on Coke's New International Structure and Leadership Changes
Photos: Explore the 9 Atlanta Buildings
Coca-ColaHas Called Home Over the Last 130 Years
- Who Was Dr. Joseph Jacobs?
Meet Cobot: A Mobile
Coca-ColaVending Machine That Dispenses Drinks and Smiles
- Women Entrepreneurs in India Make a ‘Splash’ in Their Neighborhoods