Did you know the paintings used in Coke advertising in the mid-1900s helped create the modern image of Santa Claus? Have you ever heard the real story behind the 1971 TV commercial with young people singing "I'd Like To Buy The World A Coke?"
There is so much history to share about the company and the soft drink that became a global superstar. Here are links to some of our favorite stories:
An Iconic Sign Returns to Downtown Atlanta
Read the story here:
5 Things You Never Knew About Santa Claus and
Santa Claus we all know and love — that big, jolly man in the red suit with a white beard — didn’t always look that way. In fact, prior to 1931, Santa was depicted as everything from a tall gaunt man to a spooky-looking elf. But then
Read the story here: The True History of the Modern Day Santa Claus
Coca-Cola Advertising Slogans Over the Years
Coke has had around 50 advertising slogans over the years that have reflected not only the brand, but also the times. These catch phrases have included: Delicious and Refreshing (1904); The Pause That Refreshes (1929); It’s The Real Thing (1969) and Always
Read the story here: A History of
The History of Spectacular Outdoor Ads
From New York to Tokyo eye-catching signs reflect the
Read the story here: Coke Lore: Landmark Signs
The Surprising History of the Sprite Boy
Famous Artists Who Worked With
From its first promotional calendars produced in the 1890s,
Read the story here: Famous Artists Who Worked With
The Story Behind the "Hilltop Ad"
The celebrated commercial featuring people singing on a hilltop was inspired by something an advertising exec saw when his flight to London was diverted because of fog.
Read the story here: The Making of "I'd Like to Buy the World a Coke"
The Launch of New Coke
On April 23, 1985,
Read the story here: The Real Story Behind New Coke
The Evolution of the
Coca-Cola Logo and Trademark
When John S. Pemberton created the formula for his new drink in 1886, his partner and bookkeeper, Frank M. Robinson, suggested the name "
Read the story here: Coke Lore: Trademark Chronology
Polar Bears in
Read the story here: Coke Lore: Polar Bears
The Missing Rockwell Paintings
Read the story here: Coke Lore: Help Us Find the Missing Rockwells
Getting People to Try
Coca-Cola in the 1890s
One of the first big challenges for
Read the story here: Coke Lore:
Celebrating 100th Anniversary of Times Square With a Sign
When New York’s famous crossroads celebrated a big birthday in 2004,
Read the story here: Coke Lore: New Sign in Times Square
More On Journey
- Kent on Keough: 'His Mark Will Forever Be on the Company He Loved and Served'
Kiss the Past Hello:
Coca-ColaInvites Designers to Recreate Art Starring Its Iconic Bottle
The Enduring Design Legacy of the
- 100 Years Young: Global Campaign Celebrates Coke Bottle Centennial
- The Coke Bottle at 100: Assouline Marks Centennial With Photo Book