Today is Smokey Bear’s birthday in the United States. Smokey is famous for reminding us that only we can prevent forest fires.
I learned about this birthday – and most of the other not-so-well known holidays I mention on my blog – on Earth Calendar.
Smokey and two cubs (Did Smokey have kids?) appeared in this 1962 Coca-Cola store display piece suggesting you take along plenty of Coke on your picnic.
And if you see a bear wearing jeans and a hat, make sure to wish him a happy birthday!
More on Journey
- From One Fan to Another: The Story Behind Unbox Therapy's Coca-Cola Cooler
- Muhtar Kent Reflects on His Coca-Cola Journey and Legacy as Company’s 15th Chief Executive
- Coca-Cola Named Official Soft Drink of Major League Baseball in Digital-Driven Partnership
- The Story of Frank O'Hara's ‘Having a Coke With You’ Poem
- A Slice of Coca-Cola History: Beloved Kentucky Bottling Plant Reborn as Mellow Mushroom Pizzeria