2008 marks the 25th anniversary of caffeine free diet Coke. (Diet Coke came out in 1982.)
In April 1983, we introduced caffeine-free versions of diet Coke,
Since then, a number of celebrities have appeared in ads for caffeine free diet Coke, including Shari Belafonte, singer Whitney Houston, musical group Manhattan Transfer, comedian Martin Mull, singer Linda Ronstadt and even Superman.
And actress Demi Moore starred in a 1987 ad for caffeine free diet Coke called “Sophisticated Lady with Demi Moore” (which today sounds like a Saturday Night Live skit!).
More on Journey
Coca-ColaJoins State of Georgia, City of Atlanta in Dr. King Statue Unveiling
Dispensing Refreshment: These Innovations Have Helped Spread the Enjoyment of
Coca-ColaThrough the Years
- Coca-Cola and ESSENCE Festival: Making Beautiful Music Together for 22 Years
10 Things You Didn’t Know About
Coca-Cola’s Sustainability History
- From ‘Hilltop’ to ‘America is Beautiful’: Coke’s Enduring Legacy of Inclusive Advertising