Today is “Santa’s List Day” (which I learned from Holidayinsights.com). I hope we’re all on the “good” list!
Santa Claus is very closely tied with Coca-Cola, and he appears in a number of Coke ads looking at his list. The artwork shown here is from 1951 and is called “Good Boys and Girls” -- very appropriate for this day!
We have a rich history with Santa. The famous Coca-Cola Santa Claus by artist Haddon Sundblom appeared in advertising from 1931 to 1964, and still appears in our advertising today.
You may have heard a rumor that our Santa Claus wears red because it’s “Coca-Cola's color.” That was the subject of one of my first posts on this blog, even though my blog launched in January! In fact, Santa was wearing red before the Coca-Cola Santa Claus was created, but the image most of us have of Santa -- warm, friendly and filled with the joy of the season -- is indeed based on our ads.
I’ll talk more about St. Nick and Coca-Cola this month, and please let me know if you have any Santa questions!
More on Journey
- ‘What is Coca-Cola?’ Why the Brand Has Appeared on Jeopardy! 200+ Times
- Why the Coca-Cola Archives is Digitizing More than 6,000 Analog Tapes
- Video: A Day in the Life of Coke's In-House Art Curator
- 5 Artists Who Will Transform How You See Coca-Cola
- Honoring a Native Son: Coca-Cola Exhibit, Panel Pay Tribute to Dr. Martin Luther King, Jr. and His Nobel Peace Prize