Readers of the blog will know that I grew up in the Boston area and that I am a big Red Sox fan. I remember watching Ted Williams, Carl Yastrzemski, Jim Rice (new Hall of Fame inductee) and other Sox greats at Fenway. With our local Atlanta Braves in Boston this weekend, I thought I would highlight a special artifact on display at the World of Coke.
The Red Sox and Coca-Cola have a special relationship as one of the longest partnerships in sports. In addition to serving Coke products at Fenway Park since they began playing there, Coca-Cola has been an active partner with activities ranging from featuring the Red Sox in a series of films in the 1950s (which are great collectibles if you can find them) to adorning the light poles over the Green Monster with our classic contour bottle.
Visitors will need to look closely when they tour the Milestones of Refreshment gallery because in the section featuring our history with sports and entertainment, we have a Red Sox World Series ring from their 2004 Championship season. When the Sox won the series, they had a special ring with the Coca-Cola and Red Sox logos made to commemorate this special partnership.
More on Journey
- Video: Porsche Highlights Coca-Cola History in Jaw-Dropping Display
- Sitting In and Standing Up: Unsung Heroes of Civil Rights Movement Reflect on Soda Fountain Protests
- Muhtar Kent Reflects on His Coca-Cola Journey and Legacy as Company’s 15th Chief Executive
- Driving Home the Message of Atlanta's Civil Rights Legacy
- Andy Warhol and Coca-Cola: From Classic to New Coke and Back Again