The monitors in the loft portion of the World of Coca-Cola in Atlanta display a feature we call "Coke by the Numbers," which have a dizzying array of numerical facts about our Company. For example, did you know that in the first year of operation, we only averaged sales of nine drinks per day?
We were recently discussing some of the numbers associated with our blog and other social media outlets and we were amazed at the outreach. Part of this was spurred on by the fact that this blog just celebrated its second birthday on Saturday, January, 23rd. In those two years, we have written over 450 posts and fielded over 3,700 comments. While we are still not able to answer questions about the value of individual collectibles, we have created a section of the blog which gives you broad guidelines on values.
In addition to the blog, we have started our own YouTube Channel where we have posted 45 videos which have been viewed nearly 500,000 times. We are really excited about the addition of videos to the YouTube Channel and embedding them on the blog and are proud of some of the content like the Cooking with Coke series featuring James Beard nominated Chef Linton Hopkins and the oral history interview with Mean Joe Greene.
We have also launched a facebook page where you can join the more that 600 fans of the Coke Archives and you can also follow us now on Twitter where we are approaching 500 followers. While you will generally see all of our blog post on these two sites, we try to offer some different or expanded stories and photos via facebook and Twitter.
Thanks to everyone who has read and commented on the site these last two years and I hope that we will continue to provide a blog that entertains and educates.
More on Journey
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- How Coca-Cola Brands Make it to the Big (or Small) Screen
- ‘What is Coca-Cola?’ Why the Brand Has Appeared on Jeopardy! 200+ Times