I had a great time making a presentation to IGA (Independent Grocers Alliance) on the
Coca-Cola Conversations blog. Founded in 1926, IGA has a rich heritage and our brands have been linked througout the years. During the course of our conversation today, they shared several interesting photographs of stores with great Coca-Cola signage. The photo to the right has a great 1941 tin sign that would is valued between $ 600 and $ 800 today depending on the condition. I always love to see how our marketing material was used in the stores and can not wait to explore the IGA photo collection.
More on Journey
- A Storied Space: Behind the Scenes and Songs at Nashville's Intimate Bluebird Café
- 'Blizzard' of Taste: How Fresca Lived Up to Its Tagline, Literally, for 1967 Debut in New York
How is a Famous Normal Rockwell Illustration Connected to a
Coca-ColaBottler in Virginia?
Dispensing Refreshment: These Innovations Have Helped Spread the Enjoyment of
Coca-ColaThrough the Years
Andy Warhol and
Coca-Cola: From Classic to New Coke and Back Again