I am proud to announce that we have acquired a new painting for our collection. The painting to the right was done by Norman Rockwell as a proposed ad for Coca-Cola in 1937. When Coca-Cola did not accept the artwork, Rockwell used the same basic concept for a cover for This Week Magazine on July 19, 1937 and later as a study for a Brown and Bigelow calendar in 1939.
As this work was only a study, it does not have the same level of detail as his other works, however, I feel that this more impressionistic style is a very interesting example of Rockwell's work. We are coordinating with the team at the World of Coca-Cola to find an area to display the new painting and will let you know when the display opens.
More on Journey
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- Sitting In and Standing Up: Unsung Heroes of Civil Rights Movement Reflect on Soda Fountain Protests
- Meet Shirley Hasley: The Accidental Coke Model Who Helped Make History
- Honoring a Native Son: Coca-Cola Exhibit, Panel Pay Tribute to Dr. Martin Luther King, Jr. and His Nobel Peace Prize
- Disney and Coca-Cola Archivists Swap Stories on Shared History