I was researching some of our early homes of Coca-Cola last week and found this wonderful document which shows the inventory of advertising elements that were on hand at the Atlanta headquarters at the end of 1909. Some of the items are fascinating. While no syrup urns are listed, there must have been quite a bit of breakage to have stocked up with 100 of the urn lids? I wish they had managed to hang onto one of the 26 "Man on Grass" window displays because we don't have one in our collection! I was also surprised to see how much more expensive the oil cloth signs were compared to the printed advertising material.
Which item on these two lists do you think would be worth the most money today?
More on Journey
- From One Fan to Another: The Story Behind Unbox Therapy's Coca-Cola Cooler
- Why the Coca-Cola Archives is Digitizing More than 6,000 Analog Tapes
- Ghost Signs Before They Were Ghosts: Preserving a Rare Photo Album for the Coca-Cola Archives
- The Story of Frank O'Hara's ‘Having a Coke With You’ Poem
- Rio de Janeiro: The Enchanted Kingdom of Two Carnivals