I spent the afternoon re-filing items that had begun to stack up around my desk in the Archives. One of the items that gave me a chuckle was the ABBA record, "Slipping Through my Fingers" from 1981. This 45 rpm was a promotional created for Coca-Cola Japan by Discomate Records. The cover of the record features an illustration of the ABBA band members Benny Andersson Bjoun Ulvaeus, Agnetha Faltslog and Anni-Frid Lyngstad and the back has the lyrics to the song and the advertising slogan used at the time in Japan, Yes Coke Yes. The record itself has the song on one side and an autographed photograph of the band. While the song was not one of the bands biggest hits, it was used in the musical and movie versions of Mamma Mia. As a collectible, you can find several copies on e-Bay for $ 40.00 to $ 60.00.
More on Journey
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- Rio de Janeiro: The Enchanted Kingdom of Two Carnivals
- The Story of Frank O'Hara's ‘Having a Coke With You’ Poem
- Celebrating the Champs: The Storied History of Coke's Commemorative Sports Cans (and Bottles)
- Ghost Signs Before They Were Ghosts: Preserving a Rare Photo Album for the Coca-Cola Archives