In 1958, Coca-Cola released a film entitled "Africa's Big Game". According to the orginial description of the film in our Archives, "It tells the story of South Africa's growth and then leads you practically into a lion's mouth at Kruger National Park", the famous South African game reserve. The seventeen-minute film was described as "one of the most exciting, action-packed motion pictures available. While there are many dramatic scenes featuring the animals, I also love this clip which shows Coca-Cola being enjoyed at the park entrance as well. Coca-Cola produced the film in cooperation with The National Parks Board of Trustees and The National Parks Game and Fish Preservation Board of South Africa. The film was a winner of the Monte Carlo Bronze Medal. It was also "presented by your friendly Coca-Cola Bottler", of course!
More on Journey
- Meet Mr K: Fred Kirkpatrick, 97, Celebrates 80 Years With Coca-Cola
- 2,000 Pieces and 28 Years Later: Life-Sized Coke Puzzle Nears Completion
- The Story of Frank O'Hara's ‘Having a Coke With You’ Poem
- Dispensing Refreshment: These Innovations Have Helped Spread the Enjoyment of Coca-Cola Through the Years
- Coca-Cola Salesman's Career in Mississippi Started During Civil Rights Movement