At the recent Schmidt Auction, we purchased a rather interesting set of calendars produced by the Glascock Brothers Manufacturing Company in 1931. Each calendar features "Lem," a rather strange looking caricature of a man with a huge bushy mustache who extols the virtues of the Glascock
Coca-Cola Coolers. As the calendar to the left notes, Glascock was granted rights to begin manufacturing the standardized for Coca-Cola in 1929 and by the times this calendar was produced in February of 1931, over 75,000 coolers had been manufactured. On the other three calendars, Lem describes the construction, foundation and placement of the Glascock coolers. Between the oddly written text and the scary images, these have to be the oddest calendars in our collection.
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