With the upcoming United States political conventions the next few weeks, I dug around in the Archives for some related items. I found some stuffed "mascots" that take us back to the 1972 Presidential campaigns. That year, The Coca-Cola Company had a rather unique promotion. For a mere $ 5.95 (and the ever required 'proof of purchase') you could have your choice between a Democratic donkey or a Republican elephant. We have examples of both in the Archives. As collectibles, they items have not appreciated as much as one would think. Both plush figures are worth around $ 30.00.
More on Journey
- Ghost Signs Before They Were Ghosts: Preserving a Rare Photo Album for the Coca-Cola Archives
- Meet Shirley Hasley: The Accidental Coke Model Who Helped Make History
- Rio de Janeiro: The Enchanted Kingdom of Two Carnivals
- Primary Color: Why Sprite Has Sported Green Since 1961
- ‘What is Coca-Cola?’ Why the Brand Has Appeared on Jeopardy! 200+ Times