With the upcoming United States political conventions the next few weeks, I dug around in the Archives for some related items. I found some stuffed "mascots" that take us back to the 1972 Presidential campaigns. That year, The Coca-Cola Company had a rather unique promotion. For a mere $ 5.95 (and the ever required 'proof of purchase') you could have your choice between a Democratic donkey or a Republican elephant. We have examples of both in the Archives. As collectibles, they items have not appreciated as much as one would think. Both plush figures are worth around $ 30.00.
More on Journey
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- Why the Coca-Cola Archives is Digitizing More than 6,000 Analog Tapes
- Celebrating the Champs: The Storied History of Coke's Commemorative Sports Cans (and Bottles)
- Rio de Janeiro: The Enchanted Kingdom of Two Carnivals
- Driving Home the Message of Atlanta's Civil Rights Legacy