Earlier this week, we published a story on how
Radio would prove increasingly successful for Coke, particularly in the 30s. The
Babatunde Olatunji was a Nigerian musician, educator, and activist. Here he plays a
"There's Music in Fanta!" If the hairstyle didn't give it away, we're jumping forward to the 80s with this Danish ad. Fanta bottles at the time featured music trivia on the back of each label. Here Danish teens are encouraged to test each other's knowledge of rock, pop, disco, and reggae.
Sizzlin'! In 1984, Canadian Coke bottles featured the "Sizzlin' Sounds Sweepstakes." These days, Coke's Canadian campaigns might instead encourage bystanders to tweet or text on behalf of the polar bears.
More on Journey
- Fast-Growing FUZE Tea Launches in Europe
- Love at First Sip? ‘Share a Coke' Bottle Plays Role of Cupid in Now-Engaged Couple's Serendipitous Meeting
- Tote Your Kicks in Style With the Coca-Cola By HEX Sneaker Bag Collection
Coca-Colais Helping to Reduce Sugar and Bring the Industry’s Balance Calories Initiative to Life in East Los Angeles
Gifts That Keep On Giving: 12
Coca-ColaJourney Holiday Stories from Seasons Past