I had a great time making a presentation to IGA (Independent Grocers Alliance) on the Coca-Cola Conversations blog. Founded in 1926, IGA has a rich heritage and our brands have been linked througout the years. During the course of our conversation today, they shared several interesting photographs of stores with great Coca-Cola signage. The photo to the right has a great 1941 tin sign that would is valued between $ 600 and $ 800 today depending on the condition. I always love to see how our marketing material was used in the stores and can not wait to explore the IGA photo collection.
More on Journey
- Coca-Cola Salesman's Career in Mississippi Started During Civil Rights Movement
- 2,000 Pieces and 28 Years Later: Life-Sized Coke Puzzle Nears Completion
- From One Fan to Another: The Story Behind Unbox Therapy's Coca-Cola Cooler
- The Maple Leaf Forever: How Coca-Cola is Showing its Canadian Pride for Canada 150
- Dispensing Refreshment: These Innovations Have Helped Spread the Enjoyment of Coca-Cola Through the Years