At less than three decades old, the Rugby World Cup remains a relative newcomer to the stage of global sport, yet it has wasted little time establishing itself as one of the world’s biggest and best-loved events. Almost 4 billion viewers tuned in to the 2011 tournament in New Zealand. And this year’s tournament in England – which started out with 20 teams over a month ago and is now down to four semifinalists – could rewrite the record books once again.
To prepare for 2015 Rugby World Cup mania and satisfy the sport’s passionate fanbase, the Coca-Cola Great Britain team published a robust editorial package dedicated to this year’s tournament. The site is loaded with insightful feature stories, videos, infographics and more to delight seasoned veterans and novices alike. Their “Instant Expert” series, in particular, is a must-read for rugby newcomers.
Here are 10 Rugby World Cup highlights from our friends across the pond:
A History of Rugby World Cup
From 19th Century to Now: A History of Rugby Union
One-Man Brand: The Story of William Gilbert and the Rugby World Cup 2015 Ball
Rugby 101: The Basics of the Sport
The Rules of Rugby Made Simple
How to Decipher Referee Hand Signals
Fake It ‘Til You Make It: 7 Phrases That Will Get You Through the Tournament
7 Things You’ll Hear the Referee Say…and What They Mean
War Games: History of the Haka
How the Second Screen Has Revolutionized Rugby