Achieving our 2020 goal to sustainably source key agricultural ingredients based on our SAGP globally requires market transformation—and is only possible if we work with  partners to bring about this wider change. This is why we take an active role in industry collaborations.

First and foremost, we partner with our bottling partners and suppliers to actively stay on our continual improvement path.

Our industry and nonprofit partnerships play a crucial role in helping achieve the changes we seek across the globe. We work with many organizations, including SAI Platform, Solidaridad, USAID, World Economic Forum’s New Vision for Agriculture and WWF. In 2014, Coca-Cola launched major initiatives with two leading suppliers as part of the new supply chain program Field to Market®: The Alliance for Sustainable Agriculture.

We also launched a corn-related pilot project based in Iowa’s Cedar River Valley, where through our partnership with WWF, we are collaborating with the University of Minnesota, The Nature Conservancy, and DuPont Pioneer. The project aims to develop a method for determining where to invest in best management practices for greatest environmental and production results, for the least cost. The project also plans to share information among communities to identify incentives for changing farming practices to meet sustainability goals, and reduce legal issues and reputational risks that may stem from negative impacts on downstream stakeholders.

In 2016, we announced the expansion of our Guangxi Sustainable Sugarcane irrigation project in China. Launched in 2011 in partnership with the United Nations Development Programme (UNDP), China International Center for Economic and Technical Exchanges (CICETE), the Ministry of Water Resources, and the Guangxi government, the initiative provides reliable and efficient sugarcane irrigation solutions.

The Guangxi Sustainable Sugarcane Initiative has simultaneously boosted sugarcane production and replenished an estimated 2.7 billion liters water per year for local communities. The initiative benefits more than 6,000 sugarcane farmers directly and 150,000 people in local communities indirectly, including a large number of ethnic minority women and children.

Also in China, our sustainable agriculture project continues to progress in the Jilin province. With partners WWF and Cargill, the goals of this project are to help local farmers increase corn yields, reduce post-harvest waste and reduce their environmental footprints. Following the implementation of 10 demonstration corn farms in its first year, 20 additional farms throughout the province were brought on board in 2014, and our training programs were made available to many more farmers throughout the province, engaging more than 25,000 producers. Our work in China is an example of how we are addressing increased supply chain sustainability at the farm level.

We are building this model of smallholder engagement for other crops, working with Mercy Corps on sugarcane in China, engaging with IFC and Solidaridad on sugarcane in India, and partnering on Promesa Café with Heifer International and the Howard G. Buffett Foundation on coffee in Mexico.

Beyond the field, we are involved with the Bioplastics Feedstock Alliance (BFA), which we helped launch along with some of the world’s leading consumer brand companies and respected academic and NGO thought leaders, in 2013. Through BFA, we are committed to using informed science and critical thinking to help guide the responsible selection of feedstocks for bio-based plastics.