RIO DE JANEIRO –
Coletivo Events – part of the broader Coletivo
“We focused on communication skills, body language, facial expressions and more,” said Vivian Assis, Coletivo Events coach. “We talked about how we build our perception of the world and how can we use some techniques to change our reality.”
By the second day, Asiss noticed a significant change in the participants. They were more outgoing, poised and secure.
“I’ve noticed an extraordinary change in myself,” said Beatriz Vieira da Silva, 18, while greeting guests at the
Palome Lima de Alonso, 20, shared a similar sentiment. “Today I feel more confident,” she said. “I’ve learned how to carry myself in interviews and towards people in public.”
Coletivo Event crew members, who are between the ages of 18 and 25, will welcome and assist guests at the hospitality areas at
Coletivo Events previously trained young people to work at the 2014 FIFA World Cup and the 2015 Rock in Rio music festival. For many participants, the program leads to their first job.
“Coletivo opens doors,” Assis said. “It connects these young people with the corporate world, with new opportunities to build a new life completely different from their backgrounds. These young people are coping directly with drug dealing and a lack of job and educational opportunities. They come from diverse parts of the city, some as much as 50 kilometers away from Rio.”
Founded in 2009, Coletivo aims to build both local communities in Brazil and the
Coletivo reaches more than 150,000 people across Brazil. While each Coletivo program includes distinct employment-based training, all emphasize life skills and self-confidence to help participants build their own futures.
Local governments support the Coletivo model, and the program partners with more than 500 local NGOs and recycling cooperatives to host classroom space, support recruitment and operations. More than 300 businesses support Coletivo as employment partners, including