What's a trip to the theater without an ice-cold
This photo from 1949 shows the iconic
This is one of the film reels that housed the classic "Hilltop" commercial in 1971. Better known as "I'd Like to Buy the World a Coke," the ad was an instant sensation, leading to a radio edit of the song that became a Top 10 pop hit. Watch the commercial and learn about its creation here.
These days, Coke is sold at movie theater concessions worldwide. This stand might look familiar, perhaps one in a suburban mall theater anywhere in the U.S. - but it's actually in Japan! Specifically, this is the Japan Cinema during the Tokyo International Film Festival, sponsored by the
Japan remains a center of
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