This week, we’re marking the 100th anniversary of the Coca-Cola bottle. What I love about this birthday is that it’s about more than celebrating the past – it’s really about what we see in the future.
Here’s what I mean. Coca-Cola is the foundation of our company, and Coke wouldn’t be Coke without the famous contour glass bottle. This package is an example of one of the greatest innovations not only in our company’s history but in the history of
Does the Coca-Cola bottle -- which turns 100 this week -- look its age?
Yes, according to Microsoft’s buzzed-about How-Old.net website, which has captured the world’s attention by guessing the age of people in photos using facial recognition technology and real-time data analytics. More than 575 million images have been uploaded to the site in just six months.
Now, in honor of the Coke bottle becoming a centenarian, Microsoft’s data scientists are
Select Chick-fil-A restaurants are paying homage to the 100-year-old Coca-Cola bottle in a sustainable, yet stylish, way.
Atlanta artist Kathleen Plate creates custom, handcrafted chandeliers for the company’s new restaurant designs using recycled glass Coca-Cola bottles. Visit Inside Chick-fil-A to go behind the scenes and see how she makes each light fixture by cutting, heating and molding the familiar glass vessels into beautiful, functional works
The iconic Coca-Cola bottle officially turns 100 today, but we’ve been celebrating this milestone throughout the year on Coca-Cola Journey via our dedicated #CokeBottle100 editorial package. We’ve chronicled the bottle's inspiring history, amplified our 2015 marketing campaign, and highlighted how the classic package continues to inspire innovation and creativity.
We’ve also published an array of stories that showcase the Coke bottle’s enduring
Preston Root’s earliest Coca-Cola memory is probably not much unlike yours or mine.
“I was at Daytona International Speedway, sitting in the grandstands on a hot afternoon, watching a race with my dad,” Root, 53, recalls. “That was our ballpark.”
He remembers the way the cool, curved glass bottle felt in his hand and, of course, the drink’s delicious and refreshing taste. “A six-and-a-half-ounce Coke, if you’re really thirsty like I was, is two perfect
They say a picture is worth a thousand words. These photos of Julio Zamora Hernandez are, arguably, each worth a hundred years.
While reflecting on my travels celebrating the iconic Coca-Cola bottle's 100-year milestone with the Coke Bottle Art Tour, which took me to four countries on two continents, these photos of Mr. Hernandez at the tour in Mexico City in July stand out as a highlight.
As Mr. Hernandez arrived at the exhibit, he pointed to a
Earlier this month, Justine Fletcher, the Processing Archivist for the Coca-Cola Archives, and I attended the opening of a major exhibition, Coca-Cola: An American Original at the William J. Clinton Presidential Center in Little Rock, Arkansas. Justine is one of our lead curators for exhibits and had worked with the team from the National Archives and the Clinton Foundation for nearly two years to perfect the exhibit.
President Bill Clinton and our
More than 400,000 guests stopped by the Coca-Cola pavilion at Expo Milano 2015, which just wrapped up its 184-day stay in Italy’s second-largest city. The non-commercial Universal Exposition formerly known as the World's Fair convened representatives from 145 nations, international organizations, civil society and corporations for an interactive learning experience on the complex theme of global nutrition.
The Coca-Cola pavilion celebrated
The globetrotting Coca-Cola Bottle Art Tour made a recent stop in Buenos Aires, Argentina, where more than 46,000 fans turned out over five days to toast the iconic package’s 100th anniversary through a multisensory experience.
Following a pre-opening event for special guests including Argentinian celebrities, media and more, the free exhibit was open to the public. Features included a spectacular mapping show highlighting the bottle’s rich history,
Coca-Cola is celebrating its 100-year-old glass bottle in 2015 by expanding the global availability of the iconic package’s 10-year-old aluminum sibling.
“We’re honoring our past while looking ahead,” said Debbie Haseley, who is overseeing the global expansion of the aluminum bottle. “While our expansion efforts have been tremendous, we have even more aggressive plans over the next three years. We see significant revenue growth opportunity with this