Travel

Roadside Roundup: #JourneyxJourney Crosses Midway Mark

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The #JourneyxJourney team is currently making its way across America, discovering and telling Coca-Cola stories on a three-week road trip stretching 20+ stops and 4,000+ miles. Check out some of what we've been sharing along the way so far! JourneyxJourney: The Coca-Cola Company Embarks on Cross-Country Storytelling Road Trip Two brand journalists from the Coca-Cola Journey team are taking a road trip to discover, capture and amplify stories about

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Kalimotxo: The Popular Spanish Sipper Made with Coca-Cola

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Kalimotxo (pronounced Calee-mo-cho) may not roll off the tongue, but this unexpected drink is incredibly popular in the Basque region of Spain and across South America. The drink – a simple a mix of one part red wine, one part Coca-Cola – is a patio sipper in the same realm of Sangria that has gained a following among the younger set in San Sebastian and beyond. Coca-Cola has a cooling effect on the wine, turning what is often a colder-weather drink

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#JXJTerreHaute: Where History Has Plans for the Future

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Terre Haute, Indiana, is the birthplace of the Coca-Cola contour bottle. And if you didn't know that until now, there’s a community movement here that wants to make sure you do — and that anyone who ever passes through town knows, too. When you work at The Coca-Cola Company, the history of the iconic bottle is one you assume you know well, especially right after said company spent a year celebrating the bottle’s 100th birthday. The Coca-Cola contour

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#JXJSpringfield: Following Coca-Cola Family on the Road

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We’ve been planning and working on #JourneyxJourney for months. Routes, hotels, interviews, insurance, car washes, filming releases, a thousand things that are necessary to make sure this trip is as amazing as it has the potential to be. Now the trip is happening, and I’ve been following Meagan and Emily as they’ve hit the road, meeting incredible people and telling incredible stories. The pace they and the whole crew is keeping is incredible, and

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Coca-Cola Celebrates 100 Years of America’s National Parks

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O beautiful for spacious skies, For amber waves of grain, For purple mountain majesties, Above the fruited plain! "America the Beautiful" is a song all school-aged kids in the U.S. learn and hold close to their heart throughout their lives. The lyrics evoke powerful images that embody America’s national parks.  Those national parks are being celebrated in 2016 as the National Park Service embarks on its 100th year. In 1916, President

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JxJChicago: The Beauty of Traveling, Seeing New Places and Meeting New Faces

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First impression of our two-day adventure in Chicago (Chi-town or "Chicah-ga" if you’re a local)? I’m moving here. From the breathtaking skyscrapers to the pleasant people to, you guessed it, the pizza, you could say we were blown away by the Windy City. The Chicago White Sox Ballpark: U.S. Cellular Field After 17 years, Coca-Cola returned to the home of the White Sox this season. Seventeen years without Coca-Cola at a big-league ballpark?!

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#JXJBirmingham: Finding Unexpected Stories on the Road

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Before we officially hit the road for #JourneyxJourney, we were often asked which stops we were most looking forward to seeing. And there were plenty to choose from; we’d first begun planning our route nearly a year prior, and by the time we were ready to go, we’d built up a carefully scheduled itinerary of more than 20 stops across three weeks. But within this precise schedule, we’d also been careful to leave space for the unplanned; time for serendipitous

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#JXJAtlanta: How to Be a Tourist in Your Own City

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Road tripping is all about discovering the new. So what happens when you’re passing through your own city? You strap a DSLR camera around your neck and act as a tourist for the day. Well, that’s what we did at least when our JourneyxJourney route took us back through Atlanta, Ga. We’re back home… what an adventure… right? Turns out, it actually was. Exploring your city or hometown from a tourist perspective is wildly underrated. Here are three tips

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Roadside History: 5 Little-Known Facts About Coca-Cola 'Ghost Signs'

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CARTERSVILLE, GA — Last week, our #JourneyxJourney team visited Cartersville, Ga. to check out the very first Coca-Cola wall advertisement. Painstakingly restored in 1989, the mural stands as crisp and vibrant as the day it was painted back in 1894. But though similar murals can be found all across the country, many have faded with time and are now known by enthusiasts as “ghost signs.” Curious to learn more? Here are five quick facts about Coca-Cola

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JourneyxJourney: The Coca-Cola Company Embarks on Cross-Country Storytelling Road Trip

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ATLANTA – The Real Thing meets the real world this week as Coca-Cola Journey takes its storytelling mission on the road. A mobile publishing project called JourneyxJourney is sending two Millennial brand journalists from the Coca-Cola Journey team on a cross-country road trip to discover, capture and amplify stories about the 130-year-old company’s deep ties to American culture. The three-week expedition kicks off today in Atlanta with an employee

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