1950s Mississippi might not be the first place you'd expect to find Chinese language ads for Coca-Cola. However, The Coca-Cola Bottling Companies in the Mississippi cities of Greenville, Clarksdale and Vicksburg all placed ads in a Tri-State Chinese Directory produced for Mississippi, Arkansas and
ATLANTA, Aug. 18, 2014 – The Coca-Cola Company today announced that Ahmet Bozer, Executive Vice President and President of Coca-Cola International and Kathy Waller, Executive Vice President and Chief Financial Officer, will present at 11:15 a.m. EDT, Thursday, Sept. 4, 2014 during the Barclays
“I think people need to get better at utilizing their hands and the physical tools in front of them instead of retreating to a computer,” says Travis W. Simon. “Think about where we came from and how we got to where we are as a society and a culture. It wasn’t using computers. We built all this
The Coca-Cola Company and Monster Beverage Corporation today announced plans for a long-term strategic partnership to accelerate growth for both companies in the fast-growing, global energy drink category. As part of the agreement, which is expected to close at the end of 2014 or the beginning of
When Steve Penley was growing up in Macon, Ga., his mom would tell him over and over again that he was the greatest artist in the world. Sooner or later, he started to believe her. “It became imprinted in my head and somehow helped me have the confidence to do what I do now,” the acclaimed painter
Tom Juliano thought his mom was working too hard last Christmas when he was home from college. She kept going over a project, trying to make it perfect before a deadline. A video script for work. Something about leadership. Six months later, Tom, 19, started his summer job as a Coca-Cola
One thing at the 2014 Cannes Lions International Festival of Creativity was remarkably clear: We are witnessing a revolution within the traditional Agency of Record framework. The rise of specialty agencies is shifting the paradigm to a new model, including the birth of the Music Agency of Record.