In 1931, Coca-Cola began running ads in popular magazines. Archie Lee, the D'Arcy Advertising Agency executive working with The Coca-Cola Company, wanted the holiday campaign to show a wholesome Santa who was both realistic and symbolic. So Coca-Cola commissioned Michigan-born illustrator Haddon
Around Christmas it's only natural to think about previous holidays and how you enjoyed them. Well, we are doing just that by looking way back to 1958 and featuring two commercials that were popular that year. Take a look at these Coca-Cola ads from yesteryear and enjoy the sweet
Several years ago the Smithsonian Institution declared the Christmas card series created by Robert W. Woodruff (the former president of The Coca-Cola Company) and Athos Menaboni (an Italian artist) as our nation’s finest. Each year, from 1941 to 1984, Menaboni painted a bird that could be found at
5 Things You Never Knew About Santa Claus and Coca-Cola The Santa Claus we all know and love — that big, jolly man in the red suit with a white beard — didn’t always look that way. In fact, many people are surprised to learn that prior to 1931, Santa was depicted as everything from a tall gaunt
“Mean” Joe Greene, one of the most formidable defensemen in NFL history, nearly lost his nickname after appearing in a 1979 Coca-Cola commercial that softened his tough-guy image. The 60-second spot, which premiered during the Major League Baseball playoffs and aired a few months later during Super
For most of the 1980s, Coca-Cola quenched the world’s thirst for more than just soft drinks. The company also delighted movie fans around the globe by bringing Ghostbusters, The Karate Kid, Stand By Me and other blockbuster films to screens big and small through its ownership of Columbia Pictures.
On April 23, 1985 – 28 years ago today – Coca-Cola made the now-infamous decision to replace the secret formula of its flagship brand. The New Coke introduction, which critics called the business blunder of the century and cynics declared an unintended stroke of marketing genius, unleashed an