Evguenia (Jeny) Stoichkova was named president of Coca-Cola’s Turkey, Caucasus and Central Asia business unit in June 2017.
Previously, Stoichkova served as franchise general manager for Italy and Albania. From 2010 to 2013, she was franchise operations director for Romania, Bulgaria, Moldova, and Albania.
Stoichkova started her career at Danone Group in 1994 and led Danone marketing in Bulgaria from 2000 to 2004. She joined Coca-Cola Bulgaria in 2004 as franchise country manager. She became marketing manager for sparkling soft drinks in the Adriatic and Balkans business unit in 2007. She was assigned as area marketing manager in Romania, Bulgaria, Moldova and Macedonia in 2008 before becoming brand director for still beverages for South Eastern Europe in 2009.
Stoichkova is a native of Bulgaria.