Zoran Vučinić is Chief Operating Officer, U.S.A. Bottler Delivered Brands, for Coca-Cola North America. He was appointed to this position effective July 1, 2019.
He previously served as president of the Middle East and North Africa business unit for three years.
Vučinić started his career with Coca-Cola in 1988 as a marketing services manager with responsibility for the former Yugoslavia, Bulgaria and Romania unit. He was promoted to marketing director for Coca-Cola Poland, a start-up assignment. After that, he was named region manager for Switzerland and Austria, followed by a secondment to Coca-Cola Amatil Europe as marketing & sales director.
He then joined the Asia Pacific group as deputy division president for the South and West Asia division, based in Bangkok. Vučinić left the company to work as a consultant for Egon Zehnder International in Vienna. He later became president of the Dukat Dairy Group, a leading regional and dairy group based in Croatia. He returned to Coca-Cola and led the Russia, Ukraine & Belarus business unit for nine years before becoming president of the Middle East and North Africa business unit.
Vučinić has served as a director of five bottling entities: The Equatorial Coca-Cola Bottling Company, Coca-Cola Bottling Company of Egypt, National Bottling Company (Palestine), Coca-Cola Bottling Company of Pakistan and Aujan Coca-Cola, a joint venture between Aujan Group and The Coca-Cola Company.
Vučinić graduated from the business school at Middlesex University in London and the ESB Business School, Reutlingen University, in Germany. He also holds an MBA from MIT’s Sloan School of Management.