Leading scientists have found that some regions of Antarctica have warmed rapidly in recent years, contributing to crumbling ice shelves and accelerating the sliding of glaciers. In a recent New York Times story, Drew T. Shindell of the NASA Goddard Institute for Space Studies in New York wrote, "It's extremely difficult to think of any physical way that you could have increasing greenhouse gases not lead to warming at the Antarctic continent."
At the event, individuals outlined their journeys to the vastly unknown continent. "We saw icebergs melting every minute and worried about the future of our planet," Shen Yating, a student from East China Normal University, told the Shanghai Global Times.
Aurora Chen, director for the Sustainability Platform,
While on location in 2011, the IAE team made advances on how to continually recycle water and sort out garbage on an everyday basis. They subsequently relayed the information when they got back home, encouraging them to get involved in researching climate change, water stewardship and to be well-versed in energy-saving topics.
Impacting the World's Climate
Coca-Cola China teamed up with IAE to promote knowledge of Antarctica’s global warming and recommend an active, healthy and environmentally friendly lifestyle for the general public. The trip to Antarctica is part of the Company's greater effort to engage the population at large to join in reducing our carbon footprint.
Coca-Cola’s eco-conscious efforts are far reaching. Water resource management, sustainable packaging and refrigeration methods, reducing emissions from manufacturing operations, and deploying hybrid and all-electric delivery trucks are some of the Company's initiatives.
More on Journey
- Coca-Cola Contributes to 6.4 Trillion Calorie Reduction
Coca-ColaSystem Donates More Than 2 Million USD for Flood Victims in Thailand
- Coca-Cola Commemorates International Women's Day 2012
- Coca-Cola Continues 'Arctic Home' Campaign with Introduction of Limited-edition Red Cans
- As Inclusive as Our Brands: Coke Again Earns Perfect Rating in HRC's Corporate Equality Index