Implementation of 21st Century Beverage Partnership Model in the United States Continues
Atlanta, Nov. 19, 2014 – The
“Reyes Holdings has a proven track record of building strong brands in mature markets with local customers and will be an important asset to our System,” said Sandy Douglas, President,
Reyes Holdings is one of the largest global providers of food and beverage distribution services. Its operations span North, Central and South America, as well as Europe, the Middle East and Asia Pacific. Annually, the company delivers more than 800 million cases of high-quality, well-known beer and food products. Great Lakes
“We’re thrilled to be one of the newest members of the
“We intend to leverage our distribution experience to refresh fans of
In April 2013, The
Additionally the Company announced on September 24, 2014 that it had signed a definitive agreement with Troy Taylor, who is now Chairman and CEO of
In all of the newly granted territories, the Bottlers and The
- A grant of exclusive territory rights and the sale by
Coca-ColaRefreshments (CCR) of distribution assets and cold drink equipment
- A finished goods model under which production assets will remain with CCR, which would facilitate future implementation of a national product supply system
- An improved, more integrated information technology platform
- A new beverage agreement that supports the evolving operating model
About Reyes Holdings, L.L.C.
Reyes Holdings delivers a wide variety of food and beverage items to retailers around the world including some of the most respected global and local brands. Annually, the company delivers more than 800 million cases of high-quality beer and food products from 142 warehouses in North, Central and South America, as well as Europe, the Middle East and Asia Pacific. Reyes Holdings operations include The Martin-Brower Company, L.L.C., a global quick-service restaurant distribution business and the largest supplier worldwide of distribution services to the McDonald’s restaurant system; Reinhart Foodservice, L.L.C., one of the largest broadline foodservice distributors in the United States, and Reyes Beverage Group, the largest beer distributor in the United States representing award-winning import, domestic and craft beer brands. Reyes Holdings is the 12th largest privately held company in the United States with more than 17,000 employees and annual sales in excess of $23 billion. For more information about Reyes Holdings, visit the company website at www.reyesholdings.com.
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