Odwalla Craft Ades are winning over tastebuds and tastemakers alike. The new brand recently took home a National Restaurant Association (NRA) 2019 Food and Beverage Innovation (FABI) Award.
The new premium lineup puts an innovative twist on Odwalla’s core lemonade and limeade products withsix intriguing tastes ranging from traditional fruits and savory herbs to botanical florals. Flavors include Blackberry Basil Lemonade, Lavender Mint Lemonade, Spicy Watermelon Lemonade, Tangerine Passionfruit Lemonade, Strawberry Guava Lemonade and Pomegranate Limeade.
Sweetened with cane sugar and natural flavors, Odwalla Craft Ades are infused with herbs, spices and botanicals, delivering a delicious, artisan-inspired beverage experience.
As a FABI winner, the Odwalla Craft Ade lineup has been recognized as one of this year’s most delicious, unique and exciting beverage products benefiting both restaurants and consumers.
“Customers and consumers are looking for new, exciting beverage options, and that’s exactly what we’re providing with the new Odwalla Craft Ades,” said Melinda Pritchett, senior manager, category strategy and innovation,
Additional information about Odwalla Craft Ades will be revealed at the NRA Show in May.