Powerade is the official sports drink of the NCAA and is showcased on the sidelines during all 89 NCAA championships.
About the NCAA
The NCAA is a membership-led nonprofit association of colleges and universities committed to supporting academic and athletic opportunities for more than 400,000 student-athletes at more than 1,000 member colleges and universities. Each year, more than 54,000 student-athletes compete in NCAA championships in Divisions I, II and III sports. Visit www.NCAA.org and www.NCAA.com for more details about the Association, its goals and members and corporate partnerships that help support programs for student-athletes. The NCAA is proud to have the following elite companies as official Corporate Champions -- AT&T, Capital One and
More on Journey
- 'Our Bad': POWERADE Launches Limited-Edition 'Sorry Cards'
‘I’m Not Just Looking Back… I’m Looking Ahead’: New
Coca-ColaArchivist Justine Fletcher Says Company’s Rich History Informs Its Future
- Buy and Give the Gift of Play Thanks to Coca-Cola, Walmart and One World Play Project
- Coca-Cola Christmas Truck Makes First-Ever Stop on the Arctic Circle to Meet Santa and His Reindeer
- A Refreshing Reward: The Story Behind This History-making 1943 Photo Featuring Tuskegee Airman Charles B. Hall