Dunkin’ Donuts Bottled Iced Coffee became the hero of the summer solstice on June 21, keeping fans nationwide running with coffee refreshment on the longest day of the year.

Over the course of 48 hours, millions of fans from coast to coast heard about Dunkin’ Bottle Service and Dunkin’ Donuts delicious Bottled Iced Coffee offerings, resulting in more than 60 million total impressions. New Yorkers picked up free bottles of Dunkin’ Donuts Iced Coffee at “Emergency Bottle Service” beacons near Bryant Park and Union Square, while fans across the U.S. requested one-day-only coupons on DunkinBottleService.com.

“We came up with this campaign knowing that consumers want their Dunkin’ anytime, anywhere”, said Jessica Frankel, senior brand and innovation manager, Coca-Cola North America. “Originally, we were expecting approximately 1,600 coupons to be requested by fans and instead we reached a total of 16,000, proving that pairing an iced cold bottle of Dunkin’ Donuts coffee with the longest day of the year was a perfect fit.”  

Through a strategic partnership announced in September 2016, The Coca-Cola Company and its bottling partners produce and distribute Dunkin’ Donuts Bottled Iced Coffee in five flavors: French Vanilla, Mocha, Original, Espresso and the newest flavor, Cookies & Cream. Dunkin’ Donuts Bottled Iced Coffee is available at grocery and convenience stores nationwide.

Coca-Cola’s RTD coffee portfolio also includes company owned brands, as well as McDonald’s McCafe Frappe beverages, and Java Monster, a hybrid coffee and energy drink produced by Monster Energy and distributed by Coca-Cola bottlers.