I've heard "Let's meet at the soda fountain", or even "Let's meet in the cafeteria", but never "Let's meet at the Coke crate." While going through some files in our Advertising Collection, we came across this photo from 1953. The only information on the photo was a note that read "folks in large case 1953", so I was left to wonder what the story was behind this promotion. The people in the crate are acting as if they are just in the park or at a bus stop. If you look closely, you'll see that the crate is being held up by some normal-sized yellow crates on the gound.
More on Journey
- ‘A Coke For Everyone’: Brand Celebrates the ‘Wonder of Us’ in Inclusive Big Game Ad
- Artist Terrence Osborne Draws Mardi Gras Inspiration from Barq’s Root Beer and New Orleans
Watch: Park City Clothing Store's
Coca-ColaCollection Keeps Customers Coming Back
- Specialty Sodas With a Local Twist: Coke Leans Into Handcrafted Heritage With New Flavors
- A Handwritten Letter from a Chinese Coke Fan