Coca-Cola Americas President Steve Cahillane joined USDA Secretary Tom Vilsack to sign a memorandum of understanding formalizing a five-year partnership.
Through a partnership with the U.S. Department of
Coca-Cola Americas President Steve Cahillane joined USDA Secretary Tom Vilsack in signing a memorandum of understanding formalizing a five-year partnership. This public-private partnership will restore damaged watersheds replenishing water to the National Forest System – which provides drinking water to more than 60 million Americans.
Coca-Cola and USDA began collaborating in 2012 to restore natural resources and wildfire-damaged watersheds in California and Colorado. Stream channels impacted by severe wildfires are now rehabilitated and help provide clean water for the greater Denver area, and in California’s Sierra Nevada Mountains, water is returned to its natural flow through a meadow improving the watershed that supplies the East Bay area.
The success of these projects inspired additional water stewardship projects:
- Near Chicago, water will be restored to a wetland that had once been drained, replenishing the aquifer.
- Invasive weeds on California’s Angeles National Forest will be removed, improving water supplies for residents of Los Angeles and forest wildlife.
- A New Mexico stream, altered by historic mining activity, will be redirected to its natural flow, improving water quality and groundwater storage.
- In the Lake Michigan watershed, a stream will be restored to its natural flow, reducing flooding, enhancing aquatic habitat, and improving water quality.