Those of you who are fans of the
We have an area in the Archives that we can program or create displays to allow our marketing colleagues to see firsthand historical items that are relevant to their current project. I was asked to develop a display and give an overview on the history of
While these photo were taken before the exhibit was completely finished, they should give you a good idea of the type of material we hold in the Archives and how we can present it. There are some pretty nice pieces here as well. An original syrup urn, Asa Candler's pharmacy scale, the bottle radio I blogged about a few weeks ago, beach pants, records, you name it.
I hope you enjoy your glimpse inside the Archives. If you were wondering, the yellow and green colors were chosen as they match the early advertising colors of both our wall signs and trucks. We wanted to show from the beginning that we were not only Red.
More on Journey
Coca-ColaLaunch Capsule Collection
Together is Beautiful:
Coca-ColaUses Big Game to Celebrate Unity and Diversity in Both its Advertising and Hometown
- A Refreshing Reward: The Story Behind This History-making 1943 Photo Featuring Tuskegee Airman Charles B. Hall
Gallery: KITH and
Coca-ColaRelease Third Capsule Collection
- Coca-Cola Christmas Truck Makes First-Ever Stop on the Arctic Circle to Meet Santa and His Reindeer