Those of you who are fans of the
We have an area in the Archives that we can program or create displays to allow our marketing colleagues to see firsthand historical items that are relevant to their current project. I was asked to develop a display and give an overview on the history of
While these photo were taken before the exhibit was completely finished, they should give you a good idea of the type of material we hold in the Archives and how we can present it. There are some pretty nice pieces here as well. An original syrup urn, Asa Candler's pharmacy scale, the bottle radio I blogged about a few weeks ago, beach pants, records, you name it.
I hope you enjoy your glimpse inside the Archives. If you were wondering, the yellow and green colors were chosen as they match the early advertising colors of both our wall signs and trucks. We wanted to show from the beginning that we were not only Red.
More on Journey
- Stranger Things Have Happened: Inside New Coke’s Limited-Edition Comeback
Portrait Series Marks 90 Years of
- Coca-Cola Collaborates with DIESEL for Capsule Collection Created from Recycled Materials
‘I’m Not Just Looking Back… I’m Looking Ahead’: New
Coca-ColaArchivist Justine Fletcher Says Company’s Rich History Informs Its Future
Cinnamon, Winter Spice and All Things Nice:
Coca-Colaand Sprite Introduce Holiday Flavors