NASCAR drivers weren’t the only ones burning rubber on the
Charlotte Motor Speedway over the Memorial Day weekend. For the first time in
Experiencing the 24-degree banking firsthand, fans and
veterans were able to see and feel the track from a perspective usually
reserved for drivers. In its fourth
year, the May 24th event kicked off the first of three track walks
scheduled throughout the 2013 racing season.
“Coca-Cola Family Track Walks are a great way to participate in some
active family fun this racing season,” said Andy McMillin, vice president of
Among the thousands of walkers, members of American College
of Sports Medicine (ACSM) and American College of Cardiology (ACC) were all in
attendance. "CardioSmart is
thankful for the continued opportunity to be involved in the
Coke Drivers Tony Stewart and Denny Hamlin, fresh off their
Making Miles Count
Encouraging race fans to get out and make a lap around the Charlotte Motor Speedway with their favorite drivers is one of many inventive, calorie-burning activities Coke is creating. For those who couldn’t make it out to Concord, North Carolina, starting June 21st, Coke is hosting a daily, summer-long sweepstakes to inspire 3-million Americans to have fun and “Get the Ball Rolling” during North America’s hottest four months of the year—giveaways include activity trackers and soccer balls.
For race fans looking to log miles on other legendary tracks, Atlanta Motor Speedway and Chicagoland Speedway will also host track walks September 1st and 15th.