A pair of
collections were created through collaborations led by the
Jacobs, an iconic American fashion designer known for putting a contemporary spin on vintage designs, created a lavishly Victorian line. He selected the iconic Arden Square logo to embellish the one hint of color in his lineup. View the full collection.
“It was really
exciting to be part of the Marc Jacobs spring/summer 2014 collection,” says Becky
Anderson, global licensing manager,
Ashish, a London-based fashion
designer best known for his fusion of Western and Eastern cultures, developed a
interested in drawing light to Coke’s unique global appeal, a Western pop brand
phenomenon that is equally popular in the East,” Ashish said. “I’m just always
inspired by American pop culture, and
thrilled to collaborate with Ashish, and to be a part of his latest collection.
More on Journey
- Small Town Girl Turned Big City Fashion Winner
- Ladies in Red: Minka Kelly, Diet Coke Hit the Runway to Promote Women's Heart Health
- Upcycling: Fashionista Explores Cutting Edge of Entrepreneurship
- Diet Coke and Marc Jacobs Join Forces to Celebrate 'Sparkling Together for 30 Years'
Recycling Fashion: will.i.am,
Coca-ColaLaunch EKOCYCLE Brand