ATLANTA, GA – In a city that rarely slows down, Simply Lemonade is inviting New Yorkers to take a moment to reset and say yes to simple. To kick off summer, the beloved lemonade brand is launching The Simplest Spa in New York City, a limited-time pop-up experience with spa treatments inspired by Simply Lemonade. This pop-up spa offers consumers a pause from daily chaos and connects the idea of self-care back to small, accessible moments of feeling refreshed, like taking a few moments to enjoy a glass of Simply Lemonade year-round.
 

Located on the Lower East Side at 95 Rivington Street in New York City, the two-day activation will take place Friday, June 5 from 12 p.m. ET to 7 p.m. ET and on Saturday, June 6 from 11 a.m. to 7 p.m. ET. The free experience is open to the public on a walk-in basis, with no pre-registration required.
 

From the moment guests arrive, every detail is designed to feel as refreshing and effortless as a glass of Simply Lemonade. Visitors will be greeted with a chilled sample of Simply Lemonade before stepping into a calming lounge featuring bright citrus-inspired décor, photo-worthy moments and simplified wellness treatments inspired by the brand’s signature ingredients. Treatments include a cane sugar hand scrub and brightening mini facial to help guests unwind, recharge and reconnect with small moments of joy.
 

“Life gets busy, and even self-care can start to feel like work,” said Aundrea Graver, Senior Brand Director, Simply Beverages. “The Simplest Spa is our way of reminding people that feeling refreshed doesn’t have to be complicated. Sometimes, all you need is a simple moment to reset with a glass of Simply Lemonade.”
 

The pop-up experience reflects Simply’s broader brand promise of delivering refreshment that feels real, approachable and easy to enjoy. As a market leader in the chilled lemonade category, Simply Lemonade offers consumers a bright, premium-tasting lemonade made with real, not-from-concentrate ingredients that are close to nature.
 

To discover more about Simply Lemonade, visit the website and follow Simply on Facebook and Instagram.